interesting question. i think one reason media companies are hurting so bad right now is bc events quickly became one of the only growth $$$ areas and they're dead now. i'm sure events will eventually return in some IRL form, but it's going to be a long time/if ever that we get back to that "normal" in that way. generally speaking i think you could do a lot worse in making media forecasts than just assuming things will continue to get worse/more corporate as a rule!!!!!
oof, a big questionтАФmy general rule of thumb in terms of corporate media is that it will always live down to your expectations. that's one of the main reasons we're trying to do something different here, because that world just suuuuucks
interesting question. i think one reason media companies are hurting so bad right now is bc events quickly became one of the only growth $$$ areas and they're dead now. i'm sure events will eventually return in some IRL form, but it's going to be a long time/if ever that we get back to that "normal" in that way. generally speaking i think you could do a lot worse in making media forecasts than just assuming things will continue to get worse/more corporate as a rule!!!!!
oof, a big questionтАФmy general rule of thumb in terms of corporate media is that it will always live down to your expectations. that's one of the main reasons we're trying to do something different here, because that world just suuuuucks